Geography of Business and Marketing

Overview

Subject area

GEH

Catalog Number

111

Course Title

Geography of Business and Marketing

Description

Analysis of location factors in business decision-making, including geographic techniques to locate and define potential markets and marketing campaigns. Evaluation of the market characteristics of neighborhoods, communities, and populations.

Typically Offered

Fall, Spring

Academic Career

Undergraduate

Liberal Arts

Yes

Credits

Minimum Units

3

Maximum Units

3

Academic Progress Units

3

Repeat For Credit

No

Components

Name

Lecture

Hours

3

Course Schedule