Marketing and PR Writing

Overview

Subject area

ENW

Catalog Number

333

Course Title

Marketing and PR Writing

Department(s)

Description

Mastering the appropriate formats needed to write in marketing and public relations fields. Formats studied include reports, news releases, talking points, and the various advertising and direct-marketing media generated by for-profit and non-profit organizations.PREREQ: Departmental permission.

Typically Offered

Fall, Spring

Academic Career

Undergraduate

Liberal Arts

Yes

Credits

Minimum Units

3

Maximum Units

3

Academic Progress Units

3

Repeat For Credit

No

Components

Name

Lecture

Hours

3

Course Schedule