Introduction to Public Relations

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Overview

Subject area

MCS

Catalog Number

220

Course Title

Introduction to Public Relations

Description

The history and practices of public relations and marketing; emphasis on domestic and international strategies, theories, the influence of media on public relations in crisis situations and damage control.

Typically Offered

Fall, Spring

Academic Career

Undergraduate

Liberal Arts

Yes

Credits

Minimum Units

3

Maximum Units

3

Academic Progress Units

3

Repeat For Credit

No

Components

Name

Lecture

Hours

3

Course Schedule