BBA 341 - Marketing in a Digital World

Overview

Description
Principles and theories of marketing are applied through the use of digital marketing tools in social media advertising, marketing research, product design, supply chain management and other marketing functions. Pre-requisite: BBA 332, BBA 204
Typically Offered
Fall, Spring
Academic Career
Undergraduate
Course Attributes
EXPR - EXPR (Experimental)

Credits

Minimum Units
3
Maximum Units
3
Academic Progress Units
3
Repeat For Credit
No

Components

Name
Lecture
Hours
3

Requisites

034054

Course Schedule

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