Using Social Media Marketing

Overview

Subject area

BBA

Catalog Number

189

Course Title

Using Social Media Marketing

Department(s)

Management and Business Innovation

Description

Examine, evaluate and implement a successful marketing strategy to engage customers, including leads' generation and sales promotion through social media.Pre-requisite: BBA 188 or department permission.

Typically Offered

Fall, Spring

Academic Career

Undergraduate

Liberal Arts

Yes

Credits

Minimum Units

2

Maximum Units

2

Academic Progress Units

2

Repeat For Credit

No

Components

Name

Lecture

Hours

2

Requisites

034976

Course Schedule